Verdict: One of the most effective – and convenient – dating apps out there. Cons: It's all a little too close to home: what's to stop her feeding your dating tekkers back to your pal?
Verdict: The more you think about it, the less sense Down makes.
Isn't the whole point of internet dating that you can meet someone new?
The USP: Gives you the chance to tell your friends (rather than strangers) that you want to sleep with them.
Pros: There is a strange thrill in being able to 'swipe' that acquaintance you've always fancied, asking them for a date (up) or telling them you want to sleep with them (down). Cons: It pulls in every single woman who happens to be your friend on Facebook, even if they haven't joined Down yet (your cowardly come on will be waiting for them if they ever do), making it rather pointless.
Whether they are honest about it or not, every heterosexual internet dating app out there aspires to be the 'Grindr for straight people'. Pros: The screening process ensures out-and-out perverts are banished, which means everyone wins (except the perverts).